Video Wall BWT ClientsBlueWater Promotes its Digital Signage Solutions for Banking

Southfield, Michigan – July 10, 2012 –BlueWater Technologies, a national provider of Meeting & Event Technology, Digital Media Solutions, Audio Visual Integration, and Custom Fixtures and Displays, announces its partnership with Digital Draw, the first online community for bank marketing professionals.

“Sponsoring Digital Draw is an opportunity for BlueWater to engage with marketers in the financial community,” said BlueWater Technologies’ Director of Marketing John Rose. “Digital signage solutions and interactive displays are a large share of our business, and we’ve had tremendous success within the financial sector, making this an ideal union.”

Digital Draw offers bank marketing professionals an educational source where they can get the latest news and information on how to implement digital signage to communicate and increase revenue. Information is posted by industry experts and other marketing professionals within the industry through message boards, blogs, webinars, articles, live text chats, technology, and more.

BlueWater participates in the solution center within the Digital Draw community, providing marketers with information on the latest technology in digital signage solutions. Although digital signage is not new to financial institutions, the technology continues to change. BlueWater has implemented digital signage for some of the largest banking institutions in the U.S. Using the Intel® Audience Impression Metrics (AIM) suite, BlueWater can implement digital signage solutions that generate personalized messaging and allow banking institutions to take
customer engagement to a new level to drive positive business results.

“Today’s digital signage helps marketers generate ROI on their initiatives, which is a significant turning point in this technology,” said Rose. “BlueWater is excited to be a part of this community within the financial sector.”

Intel is a registered trademark of Intel Corporation in the United States and other countries.

Media Contact: Melissa Diemert

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